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January 15-16, 2027

Why CrossROADs?

✅ Fresh, Industry-Focused Education – No recycled trade show classes. We’re building a curated curriculum to help quilt businesses succeed.


✅ Affordable Booth Pricing – Lock in a 2-year rate of under $1,000 per 10x10 booth. No hidden fees, no surprises.


✅ Strategic Timing & Location – Held January 15-16, 2027, just before Road to California, benefiting from its prime industry position.


✅ Easy, Cost-Effective Logistics – Ontario Convention Center is non-union, meaning lower costs and easier move-in/move-out. Plus, we’re exploring discounted freight handling.


✅ Commitment to Industry Growth – We’re opening exhibitor committees for direct input, ensuring this event meets your needs.

January 15-16, 2027

Ontario California

In Person

Ontario Convention Center

About Us

The quilting industry has evolved—yet the trade events serving it haven’t. That’s why we’re launching CrossROADs, a brand-new wholesale show designed to bring innovation, fresh talent, and real value to businesses like yours.


CrossROADs will focus on affordability, meaningful education, and true business growth. This event isn’t a rehash—it’s a completely new approach to B2B in quilting.



 

What Can You Expect

At CrossROADS, you can expect fresh ideas and forward momentum for the quilting and sewing industry—not the same old formats recycled year after year. This show is about sparking new conversations, unveiling the latest launches, and creating meaningful connections that help every part of the supply chain grow. By moving beyond passive lectures and into dynamic, solutions-focused dialogues, CrossROADS sets the stage for what’s next in our industry and ensures every attendee leaves with insights they can put into action.

 

Actions you can take now

Download the CrossROADS Prospectus

FAQ

CrossROADS is designed for the entire quilting and sewing supply chain. That includes fabric and machine manufacturers, pattern designers, publishers, distributors, sales reps, influencers, shop owners, and other industry professionals who want to launch, buy, sell, and connect at the very start of the year. Whether you’re a brand unveiling new programs, a retailer planning your buys, or media looking for stories, CrossROADS is where the industry comes together to set the tone for the year ahead.

January 15–17, 2027 at the Ontario Convention Center in Ontario, California.

Instead of traditional education, CrossROADS offers structured conversations where all voices can be heard. The focus is on practical dialogue, not passive listening.  There may be some specialized training opportunities at the show as well. 

Yes! In fact, CrossROADS is designed to be the most media-friendly show in the industry, with dedicated space and support for content creators, press, and influencers.

Ontario is an accessible, affordable hub—close to major airports, highways, and hotels. It provides the right space and infrastructure to host the industry while keeping costs manageable for exhibitors and attendees.

Exhibitor information, floor plans, and sponsorship opportunities will be released soon. In the meantime, we’re scheduling Quilt Market (October 2025) meetings with interested brands.